Ann Mukherjee, CEO and Chairman @ Pernod Ricard North America
Simi speaks with Ann Mukherjee, CEO and Chairman at Pernod Ricard North America.
Ann is a marketing maven turned rebel executive at various household consumer companies: Pernod Ricard, Kraft Foods, and Pepsi. As Chairman and CEO of Pernod Ricard North America, she heads up hallmark brands in the spirits industry: Absolut, Jameson, Kahlúa, and others. Unafraid to center cultural issues, she led the Absolut team in taking a stand on consent; rallied the company’s manufacturing facilities to produce hand sanitizer in support of FEMA’s response to COVID-19; and she’s currently calling on brands across industries to stop hate speech online.
Ann joined Pernod Ricard from S.C. Johnson, where she broke ground as their first-ever Global Chief Marketing Officer and, later, ascended to the role of Global Chief Commercial Officer — overseeing a $12 billion business division in 90+ markets. She previously made a decade-long impact at PepsiCo, most recently as President of Global Snacks and PepsiCo Global Insights, and as Chief Marketing Officer for Frito-Lay North America. She similarly transformed brands at Kraft Foods Group for over a decade, after starting her career at Citibank Diners Club. In this episode, they talk about her leadership fundamentals and the anecdotes behind some of her most iconic marketing campaigns.
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